Kruidvat Launches First Own-Brand K-Beauty Range in Benelux
The rollout shows K-beauty moving deeper into European mass retail, with a major drugstore chain now adapting the category under its own label.
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Chinese Skincare Routine: TCM Ingredients Meet Modern Formulation
The Chinese skincare routine is sold on a thousand years of imperial ritual. Its actual competitive advantage is about fifteen years old. Ginseng, pearl powder, snow fungus, dynastic beauty secrets – that is the story C-beauty tells about itself, and it is not a lie so much as a misdirection. The reason Chinese skincare now…
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Anua Brings Selfridges Pop-Up Tour to Manchester
The Manchester stop extends Anua’s UK retail activation around PDRN skincare, with Selfridges continuing to serve as a launch platform for Korean beauty brands.
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Laneige Reopens Seoul Flagship With Personalized Beauty Focus
The redesigned store strengthens Laneige’s retail experience strategy in Seoul with bespoke services across skincare, complexion, and lip categories.
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Indonesia Seizes More Than Two Million Illegal Cosmetic Products
The crackdown highlights the scale of compliance risk in Indonesia’s beauty market, particularly around unregistered imports and online resale.
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KorinMi Secures $1.2 Million to Expand K-Beauty Clinics in India
The funding will support clinic expansion and direct-to-consumer skincare growth as K-beauty service formats gain traction in India.
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Niacinamide in Vietnamese Skincare: What Local Brands Do Differently
Niacinamide Vietnamese skincare brands use is formulated differently than the Korean and Western versions most people know – and the reasons are specific to tropical climate conditions. This article covers what niacinamide actually does, why Vietnamese brands have adopted it with particular intensity, and what makes formulations like Cocoon’s N15 serum distinct from the Korean…
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Kao Launches Curél in the Netherlands
The rollout extends Kao’s dermocosmetics push in Europe, with Curél entering the Dutch market through a drugstore-led distribution model.
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Proya Raises Flower Knows Stake to 51%
The transaction gives Proya control of a fast-growing makeup brand and broadens its exposure beyond skincare into China’s Gen Z color cosmetics segment.
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Korean Skincare Routine for Humid Weather: What to Keep, What to Drop
The Korean skincare routine for humid weather requires a different approach than the 10-step sequence developed for Seoul’s temperate climate. The routine was not designed for Hanoi, Ho Chi Minh City, Singapore, Manila, or Jakarta – cities where the humidity never drops below 70% and the temperature rarely drops below 25°C. This creates a specific…
