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C-Beauty

Chinese beauty brands, domestic demand, innovation cycles, retail dynamics, and C-beauty expansion.

28 articles
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Market Report

C-Beauty’s SEA Expansion Is Not What It Looks Like

C-beauty's Southeast Asia expansion is rewriting the region's mass beauty market - and the numbers make it hard to ignore. Seven Chinese brands collectively…

July 20, 2026  •  6 min read
Proya Wants a Global Top Ten. Its Core Market Just Contracted
Analysis

Proya Wants a Global Top Ten: Its Core Market Just Contracted

The company that proved a Chinese skincare brand could lead its home market just posted the…

July 13, 2026  •  6 min read
Brand Review

Proya: Inside China’s Biggest Skincare Brand

Proya's entire identity fits in four words: Early C, Late A. Vitamin C in the morning, retinol at…

July 9, 2026  •  7 min read
ACCA KAPPA Hong Kong pop-up at K11 ART MALL with Sanrio brush collaboration
Brand News

ACCA KAPPA Opens First Hong Kong Pop-Up at K11 ART MALL

The activation gives ACCA KAPPA its first Hong Kong pop-up and uses an exclusive My Melody and My Sweet Piano collaboration to drive traffic, gifting appeal and brand visibility.

June 25, 2026  •  1 min read
The Eternal Path of China
Opinion

Eternal Group Bets on Niche Fragrance as Its Route Into China

June 18, 2026
Chinese skincare routine ingredients — ginseng, snow fungus, pearls and licorice root shown beside clinical lab tools
Routine

Chinese Skincare Routine: TCM Ingredients Meet Modern Formulation

June 17, 2026
Proya Flower Knows deal raises stake to controlling level
Brand News

Proya Raises Flower Knows Stake to 51%

June 4, 2026
Eternal Group seminar at Esxence 2026 on China fragrance market entry
Brand News

Eternal Group to Host China Fragrance Market Seminar at Esxence 2026

June 1, 2026
Albion Tmall Global store closure in China
Brand News

Albion to Close Tmall Global Flagship Store in China

May 22, 2026
China cosmetics trade growth in 2025 with rising exports and domestic brand share
Market & Industry

China’s Cosmetics Trade Tops $24.8 Billion in 2025

May 15, 2026
Eternal Beauty China expansion with new fragrance stores in major cities
Market & Industry

Eternal Beauty Adds Four Stores in China Expansion Push

May 12, 2026
China non-compliant cosmetics notice covering 44 batches
Regulation

China Flags 44 Non-Compliant Cosmetics Batches

May 11, 2026
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