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V-Beauty

Vietnamese skincare — brands, ingredients, routines, and the market behind it all.

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A gentle fragrance-free toner on calm skin - soothing sensitive skincare
Routine

Vietnamese Skincare for Sensitive Skin: The Gentle Approach

The most misleading phrase for sensitive skin in Vietnamese beauty is "100% natural." In this market, natural usually means essential oils - and essential…

July 7, 2026  •  6 min read
A simple three-step Vietnamese skincare starter routine - cleanser, toner, sunscreen
Routine

Vietnamese Skincare for Beginners: Where to Start

You do not need fifteen products to start Vietnamese skincare. You need three, and one of…

July 6, 2026  •  6 min read
Traditional Vietnamese herbal medicine ingredients - centella, turmeric, fish mint and lotus
Ingredients

Vietnamese Herbal Medicine in Skincare: The Tradition Behind the Formula

The West discovered centella through Korea, gấc through California, and fish mint through Japan. All three are Vietnamese…

June 30, 2026  •  8 min read
Winter melon slices with water droplets - cooling hydration for tropical skin
Ingredients

Winter Melon (Bí Đao) in Skincare: Why Cocoon Built a Line Around It

In Vietnam, winter melon is what you drink to cool down - bí đao tea, sold on every…

June 30, 2026  •  6 min read
Gac fruit cut open showing deep red carotenoid-rich aril - Momordica cochinchinensis
Ingredients

Gấc Fruit in Skincare: Vietnam’s Most Underrated Antioxidant

June 29, 2026
Pink lotus flower with extract and stamens - lotus skincare ingredient
Ingredients

Lotus in Vietnamese Skincare: The National Flower That Actually Works

June 26, 2026
Tea tree and natural clay - the core ingredients of Vedette's tea tree clay mask
Brand Review

Vedette Cosmetics: Vietnam’s Most Accessible Skincare Brand

June 26, 2026
Turmeric curcumin transformed into colorless Nano THC gel - Decumar Vietnam pharmacy skincare
Brand Review

Decumar Vietnam: The Pharmacy Brand That Beats K-Beauty on Price

June 23, 2026
Candid cosmetics
Brand Review

Candid by Skinetiq: Vietnam’s First Clinical Actives Brand

June 18, 2026
Niacinamide serum drop falling from dropper — active ingredient in Vietnamese skincare
Comparison

Niacinamide in Vietnamese Skincare: What Local Brands Do Differently

June 4, 2026
Vietnamese skincare routine — hands applying lightweight serum, morning window light
Routine

Vietnamese Skincare Routine: What It Actually Looks Like

May 27, 2026
Thorakao Vietnam skincare products with turmeric root and traditional Vietnamese botanical ingredients
Brand Review

Thorakao: Vietnam’s Oldest Cosmetics Brand That No One Is Talking About

May 27, 2026
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