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V-Beauty
Vietnamese skincare — brands, ingredients, routines, and the market behind it all.
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Comparison
Vietnamese Makeup Brands
Vietnam's three best-known makeup brands are designed in Hanoi and Ho Chi Minh City, named by Vietnamese founders, and built for Vietnamese skin tones. All three are manufactured in South Korea. That gap explains almost everything about V-beauty makeup - and it is the thing every English-language list gets wrong.
Routine
Sunscreen for Motorbike
A white cotton shirt has a UPF of about 5. A pair of jeans is closer…
Market & Industry
Vietbeauty and Cosmobeauté Vietnam Bring Global Beauty Supply Chain to Ho Chi Minh City
The three-day trade event brought brands, manufacturers, suppliers, and buyers together as Vietnam’s beauty market attracts wider regional interest.
Analysis
Why Pharmacity and Long Châu Matter More Than Sephora for V-Beauty
Long Châu Pharmacy operates 2,640 stores across Vietnam and serves approximately 33 million customers - one-third of the…
Routine
Vietnamese Skincare for Sensitive Skin: The Gentle Approach
Routine
Vietnamese Skincare for Beginners: Where to Start
Ingredients
Vietnamese Herbal Medicine in Skincare: The Tradition Behind the Formula
Ingredients
Winter Melon (Bí Đao) in Skincare: Why Cocoon Built a Line Around It
Ingredients
Gấc Fruit in Skincare: Vietnam’s Most Underrated Antioxidant
Ingredients
Lotus in Vietnamese Skincare: The National Flower That Actually Works
Brand Review
Vedette Cosmetics: Vietnam’s Most Accessible Skincare Brand
Brand Review